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The Branding Trifecta: You, The Voice, & The Brand Panel

  • EvolveHer 358 W. Ontario St. #3W Chicago, IL (map)

The Branding Trifecta: You, The Voice, & The Brand Panel
Building a brand is a very personal exercise. The founder or owners must truly evaluate why they are in business, who they serve, and how they want to show up in the world.

Are you a solopreneur trying to build a brand bigger than yourself? Are you confused on how to separate your identity from the brand? Join us for a panel discussion with three women who have conquered this difficult task and learn not only how they did it, but how to navigate the roadblocks they encountered and advice on what they would have done differently should they have to start over.

Our panel of speakers will cover topics like:
- How to build a brand when you are the only member of the business
- How to define your brand's voice
- How to define your brand's purpose
- When do bring your voice into the brand and when to keep it separate
- How to decide how your brand feels about current news topics or world events
- What you need to do to keep your brand relevant and fresh

We hope that you'll join us for this lively discussion on why branding is so crucial to your business and how to avoid the pitfalls that you might not see coming. Whether you just started your business or you've been in business for years, we are confident that you will enjoy the evening!

Earlier Event: March 11
Personal Branding Workshop